Inchoate Ascendant™

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July 31, 2009

Me, Me, Marketing Me

I want to start off by thanking Zoe Whitten for giving me the idea to write this. Being an author is more work than just writing the stories. One of the most important parts after writing your story--I always say this, whether it is a short story, novel, script, comic book, or a role-playing game--is to sell it to someone. You can pitch it to an agent, sell it to a publisher or studio, or publish it yourself, but no matter what you have to sell it. That requires marketing. When you hang around with authors, or even just read about them and the publishing process you learn that they all need to be a marketer as well as an author. Your publisher won't do most of the marketing work unless you're quite established, and even then it's mostly up to you and your agent if you have one.

When you are an author the job of marketing is about marketing yourself first, and then your work that you are trying to sell. Or this is how it seems, because books come and go and attract different audiences beyond your core fans who are invested in you. The go to method of marketing yourself first and foremost is blogging even still. Social networking is a part of this as well. You make friends and interact with your audience and they get to know you as a person, but you also send them to your blog where they get a better sense of the professional you. Here's the rub of the situation, these things take time away from writing on your projects. Immediately this requires finding and keeping a balance between these two requirements of your job.

Music: Machine Men by Bruce Dickinson.

July 24, 2009

Fruitful Products of Mind Numbing Work

It feels good to be back from hiatus, almost as good as taking the time off. That is kind of weird isn't it? It took longer than I expected and there is still some work yet to do. As some might know from other sources part of the delay in getting back to blogging was coming down sick with something. I am still fighting it but as you can see winning enough that I can work, rather than the week I cancelled the blogs I wanted to write. What was I doing during the planned part of the hiatus? I was working on the Battered Spleen Productions Knowledge Base, a collection of tag pages for all of my blogs and information sources that I produce. With it, and this isn't new information, anyone can find any article on any topic listed from all of my blogs and sites. Which sites? Read on.

The Knowledge Base, which isn't quite ready for prime time yet, has 1415 tags overall, including in that number 68 disambiguation pages, not including another 23 disambiguation pages yet to be made. They break down into the following numbers. Inchoate Ascendant™ has 70 tags and only 1 disambiguation so far. Learning Dark Arts has 528 tags of which 20 are disambiguation pages. R.G. Male's Dark Corners has 569 tags--it is the oldest blog with the most varied topics--of which 21 are disambiguation pages. WraithStop™ has 204 tags of which 4 are disambiguation pages. TechStop™ has 287 tags of which 11 are disambiguation pages. At some point Bob's Reviews, my book, music, RPG, movie review site will be added to the Knowledge Base as well.

Music: Crossfire by Scorpions.
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Robert G. Male
Name: Robert G. Male
Location: Ontario, Canada
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